top of page

ADIDAS x PARIS BASKETBALL

Graphic Design and Storytelling for Adidas & Paris Basketball's 2023 / 2024 season uniforms and training kits. The artwork for the Third Kit was also used as court graphics for the opening of the new Adidas Arena in Paris.

HOME KIT:

Giving reflective details to the home kit allows the team to shine on their home turf. 

Screenshot 2023-09-18 at 11.33_edited.jp
Screenshot 2023-09-18 at 11.33_edited.jp
Adidas X Paris Basketball - Home kit_edi
Screenshot 2023-09-18 at 11.36_edited.jp
Screenshot 2023-09-18 at 11.34_edited.pn
Screenshot 2023-09-18 at 11.34_edited.pn

AWAY KIT:

Presenting the team's traditional colours of Blue, Red, and White in a new bold and dynamic fashion which makes a statement on court. 

Screenshot 2023-09-18 at 11.34_edited.jp

THIRD KIT:

Blending the teams colours to create a dynamic, thermal inspired, repeat pattern for their Grand Paris kit. As featured in the opening night of their new stadium, Adidas Arena.

Adidas Basketball Paris Third Kit.jpg
Adidas Basketball Paris Third Kit.jpg
Adidas Basketball Paris Third Kit.jpg
Danny-Crofts-AdidasArena-Paris .jpg
Danny Crofts_PARIS_Basketball_CourtGraphicsopening.jpg

WARM UP / TRAINING KIT:

Extending the design language / artworks of the away kit to jackets, joggers and t-shirts.

Paris Basketball Training Jacket.jpg
Paris Basketball T-shirt.jpg
Paris Basketball Warm Up Pants.png
Paris Basketball WarmUpDetail.png
bottom of page